Custom Coaching Resources for Tal’s Tips

Custom Coaching Resources: Branded Content and Workbooks for Success – A Case Study

Overview: This collaboration centered on creating custom coaching resources tailored to align with Tal’s mission of supporting personal growth and fostering meaningful connections with clients. By designing branded materials and comprehensive workbooks, I helped enhance Tal’s coaching programs while ensuring resources provided actionable guidance and continuous support.

The project emphasized developing resources that inspire and guide clients on their personal growth journeys. Tools and platforms utilized include:

Canva: For visually engaging and professional graphics and workbook designs.
Google Docs: Collaborating on workbook drafts to ensure alignment with coaching goals.

Client: Tal’s Tips – A coaching service committed to empowering personal growth and transformation.

Role: Content Creator

Project Timeline: 2020

Key Responsibilities:

Branded Content Creation: Designed impactful graphics, motivational articles, and promotional materials tailored to Tal’s values and coaching philosophy.
Workbook Development: Created personalized workbooks with structured exercises, practical tips, and actionable insights, offering clients continuous support beyond coaching sessions.
Audience Engagement: Ensured resources deeply resonated with Tal’s audience, strengthening connections and fostering empowerment.

Results Achieved:

Strengthened Client Relationships: Custom coaching resources enhanced trust and engagement with Tal’s audience, aligning with their personal growth goals.
Enhanced Coaching Programs: Comprehensive workbooks provided practical guidance and structured support, adding value to Tal’s coaching sessions.

By focusing on custom coaching resources, Tal’s Tips successfully strengthened its connection with clients while amplifying its mission of supporting personal growth. These tailored resources empowered clients to engage more deeply with their coaching programs and continue their progress independently.

Conclusion: This partnership with Tal’s Tips underscored the importance of personalized content in enhancing coaching experiences. Developing branded materials and workbooks taught me how to balance inspiration with actionable insights to support personal growth effectively. The project demonstrated how custom coaching resources can elevate the client experience and amplify a coaching brand’s impact.

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Behind the strategy

Get to know the visionary behind virtual spirit strategy

I’m Amanda McLaughlin, an Anishinaabe woman and the proud Indigenous founder of Virtual Spirit Strategy. This company is more than a business—it’s a reflection of my values, my heritage, and my vision for fostering connection and empowerment through digital marketing. Based in Langley, BC, I founded Virtual Spirit Strategy in 2024 with one clear mission: to create impactful digital experiences that elevate voices and foster community. The core of my work is deeply rooted in Anishinaabe principles of community, connection, creativity, and empowerment. I go beyond marketing to create spaces where people feel seen, heard, and uplifted, using digital storytelling to amplify brands, build connections, and empower businesses.

Virtual Spirit Strategy is also a celebration of identity. I carry the strength and resilience of my ancestors with me, and I infuse their teachings into everything I do. Each project is an opportunity to honour those traditions while embracing modern innovation. From collaborating with mission-driven organizations to creating strategies that spark engagement, my work is grounded in passion, respect, and innovation. I believe in a world where businesses grow not just through numbers but through relationships—relationships with their clients, communities, and values. My goal is to help you tell your unique story and succeed in ways that feel authentic and impactful. Together, I’m confident we can create positive change and shape a brighter digital future.